In contrast to major mainstream publishers, Wildfire Word of Mouth Media is a grassroots-driven media effort to get remarkable ideas and brands noticed and talked about well ahead of the mainstream.

Our online magazine content is provided by a set of national scouts dedicated to discovering the remarkable, the edgy, the authentic, the grassroots and the trailblazing. Our motto - Be First, Be Best, Be Original or ….Be Gone.

The goal of our Wildfire media channels is to attract Canada's opinion leaders, trendsetters, tastemakers and social ringleaders. As a social media network, we will also encourage consumer-generated content and forums for additional participation.

The national wildfire media hub is located at TheInfluencers.ca. The Influencers in the Know is Canada's first word of mouth media network, a set of affiliated websites, dedicated to exposing what's new, remarkable and under-the-radar across a wide variety of word of mouth passions.

We offer opportunities for interested clients to get your news on the radar screen of our readership beside savvy and interesting content, through web sponsorship, content submissions, contest and offers and online ad space with impact.

What is Wildfire Word of Mouth Media:

• An influential online community with loyal readership and fresh, progressive content,
• An online magazine that acts as a resource directory and email dose of what's new and under-the-radar,
• A "passion-based" media network with a dedicated team of plugged in writers and volunteer contributors,
• A social networking platform of like minded consumers sharing their enthusiasm for ideas, brands and products,
• A FREE opportunity to profile relevant and newsworthy not-for-profit initiatives,
• And upcoming word of mouth campaigns and community launches

How It Works:

• Content - a national group of writers, scouts and contributors provide interesting content across Canada's biggest cities on a regular basis
• Online Communities - an influential set of consumers interact and digest content through website and emails
• Interaction - consumers provide profiles, ratings, comments and their own content and discovery submissions
• Brand Engagement - brands provide exclusive news, sponsorship and access to product and opportunities to our universe of well connected and influential readers

Perfect for:

• PR Firms - launching and seeding awareness of new launches
• Buzz/word of mouth-driven companies - any client interested in creating targeted word of mouth exposure
• Niche Products and Retailers - well-targeted online media opportunities
• New or undiscovered brands/products - acts as an announcement board for newsworthy initiatives
• Not-for-Profits - exposure and fund raising opportunities for buzzworthy charities, causes and inspired non-profit ideas