An ongoing, brand network engaging a community of fans, advocates and key stakeholders to participate, collaborate and evangelize about your brands.
Imagine a world where each new initiative in your company has the collaborative involvement and passionate fervour of your most influential customers before it even launches. Whether you're a fun confectionary or serious health care company, the next word of mouth-driven, massively successful cult community brand could be yours.
Agent Wildfire helps craft and build the ongoing community participation and endorsement of your best customers. We identify your early market (for new products) or involved market (for established products) and as a key business partner, help drive intimacy with these grassroots key influencers. With effective social network tactics and community management, we'll nurture your community of advocates and get your "human" channel of influence to passionately spread your messages, produce better ideas and quickly shape the attitudes of large numbers of people.
Types of Brand Community
Customer evangelism cuts through the muck of advertising clutter. Friends, family & colleagues influence our behaviour more than any repetitive ad or aggressive sales person can.
Ben McConnell/Jackie Huba, Creating Customer Evangelists
Post-membership, 82% of community ambassadors are more likely to recommend a company. In specific cases, ambassadors create 56%+ revenue/ cut costs tenfold for sponsoring brands.
Source: eBay and various sources